Strategies to Improve Customer Experience Using WhatsApp Inbox
In the digital economy movement, the implementation of marketing efforts is more focused on customer satisfaction. The experience felt by customers when using a product/service will have an impact on the level of loyalty to the related brand which will also affect the good or bad reviews they give. How to improve customer experience through WhatsApp Inbox?
1. Recognize Customer Needs
In addition to providing consultation sessions, you can create customer journey in detail for each sales process so that customer needs and expectations can be met properly.
2. Create Emotional Connection
Build strong emotional bonds and connections between customers and your brand through personalized marketing communications and approaches to increase customer loyalty.
3. Ask Customer Feedback
You must be proactive in asking for feedback from customers to improve service quality as well as maximize the experience and satisfaction experienced by customers in the future.
4. Give More Value
To face high competition with competitors, you can provide added value that can win customers' hearts, such as providing fast and friendly support services.
By using WhatsApp Inbox, you can create a good customer experience with your customers without having to save customer numbers one by one. In addition, the chat history in your inbox will minimize the same conversation or question from being repeated. This will certainly improve customer experience and loyalty.